Proud Finalist:
AusMumpreneur Awards 2020
Regional Business Excellence.
Is your rural business thriving?
Is it bringing in a steady income that supports your family and your ideal lifestyle?
Or has it been such a dismal failure that you’re almost on the brink of giving up on your business, altogether?
If your business isn't taking off like you'd hoped - you're not alone...
Running a business from a rural, regional or remote area can be a massive challenge. Particularly if you have a farm, animals and a family to care for too.
And even the greatest ideas and biggest dreams can fall to pieces without the right approach, strategies and tactics.
Regardless of the type of business, you need to be online to survive, let alone thrive.
Yet the world of websites and digital marketing can be downright baffling and overwhelming to try and tackle on your own.
Delve even further into sales psychology and effective SEO Website Copywriting – and I’ve probably lost you completely!
But that’s precisely where I can come to your rescue.
I’ll hold you hand, walk you through the step-by-step process of creating an effective digital presence and marketing strategy to allow your rural business to succeed.
While I specialise in writing compelling SEO-friendly Website Copy that your customers will love – I can also help you with building and optimising your website, promoting yourself on Facebook, writing your blog posts, implementing sales funnels and general SEO too.
Business is a team effort. I’d love to be part of yours.
Specialising In Rural Copywriting & Digital Marketing
Effective marketing starts with an effective website.
It’s not enough to throw up a basic website with a basic description of what you do.
You only have 3 seconds to capture someones attention, once they land on your website. And while design IS important – the words you use are equally important. Particularly, if you want your rural business to compete against your larger city competitors.
Because not only will your words help to grab your customers attention and encourage them to take the next step with you (or purchase) – it also needs to be optimised for maximum Google traffic too.
My SEO Website Copywriting services will transform your lack-lustre website into a selling machine. My Digital Marketing services will help you drive more traffic, nurture more leads and ultimately, increase your sales (which is what we all need, right?).
I can help with…
Content Marketing
Content Marketing is critical for your business to succeed online, with blogs and social media..Attract, Engage, Sell
A solid Content Marketing strategy forms the critical foundation of your organic online marketing.
SEO Website Copywriting
Website Content (Words) That Helps Your Rural Business SucceedHappy Customers, Happy Google!
Professional copywriting for your website keeps your customers happy, and helps you rank higher on Google.
Sales & Email Copy
Bring in those critical leads, nurture them and sell successfully.Make More Sales
When you’re looking for a steady stream of leads, and consistent sales, I can help with an easy process that works.
Information Architecture
Organise your website for maximum impact and conversions.It's All In The Planning
Information Architecture is all about organising your website information in a logical, customer-centric way. I can help you get it right.
Hello, I’m Sarah
Despite growing up in Melbourne, I always felt more at home in the country, on my cousins farm.
And because I fell in love with horses as a child, I knew from the grand old age of 10 that I was going to buy my own farm one day. With horses in my backyard of course.
I made that happen 9 years ago and am now based in regional Victoria, not far from Ballarat.
After spending 13 years in the corporate world, honing my skills in websites, marketing and copywriting – I no longer wanted to commute the laborious 2.5 hours to the city for work; thus The Rural Copywriter was born (with a few steps in between!).
I now bring all those years of experience and skills learnt from the ‘big-city’ corporates and utilise them to help rural and regional businesses succeed online.
What I offer
Happy Clients
“Sarah helped me refresh my website copy and I was so impressed! I’ve worked with many copywriters in the past, but Sarah is a cut above the rest. She took the time to learn my brand voice and style, so she could write like I usually do. Sarah also clearly understood my ideal customer avatar and she is a master at clearly communicating the messages that are most important to them. It was very easy working with Sarah and I highly recommend her. Thanks Sarah!”
“So easy to work with. Understands the brief quickly. Super fast turn around times. Highly recommended!”
“I can happily recommend Sarah for your copywriting. Sarah did a great review on my site and picked up a few bits that I hadn’t and gave me some great content improvements. She knows her stuff!!!”
Rural Marketing Roundup
Finalist For Ausmumpreneur Awards 2020
Totally proud to be able to announce that I'm a FINALIST in the Regional Business Excellence Award category in the AusMumpreneur Awards 2020. Very unexpected but incredibly exciting to be among some amazing other
National Farm Safety Week
So, it's National Farm Safety Week. Which is really quite important. Particularly as a mum, the fact that kids on farms are FOUR TIMES more likely to die, really freaks me out. As it
Appearance In Golden Plains Times (AusMumpreneur Awards)
Shhhhh...don't tell anyone...but I'm kinda in our local paper today...The Golden Plains Times. It's all about my nomination for the AusMumpreneur Awards for 2020. You can read the article here: https://timesnewsgroup.com.au/ballarat/news/a-rural-dream-realised-for-award-nominated-copywriter/ Or the entire
Brands I’ve worked with
Building Rural Business
With effective online marketing.
Only takes a few seconds!