How to get a product business up and running quickly and cheaply

By |2021-02-08T15:06:40+11:00February 8th, 2021|Business, Marketing|

If you’re thinking about starting a product-based or eCommerce business, and regardless of whether you’re creating your own products or reselling others – ideally, you need to start getting the sales in fast. After all, the quicker you can start generating some income, the quicker you can expand and grow – and create a

Client Feature: Diamantina Daughters

By |2021-02-01T16:33:00+11:00February 1st, 2021|Business, Marketing, Mindset|

Diamantina Daughters specialise in unique, hand-crafted jewellery, inspired by the Australian bush and remote landscape. They take native flora and other natural elements from the bush, set them in resin and turn them into treasured and beautiful keepsakes. All, to nurture and celebrate a deep connection with the land. They came to me, as

Why you should start small

By |2021-01-25T16:57:40+11:00January 25th, 2021|Business, Marketing, Mindset|

Why you CAN (and should!) give yourself permission to start small (OR how to beat overwhelm!) Often, in business, we fall into the trap of making our goals and business activities too BIG. This makes them feel like they are too far out of our reach. Which tends to lead to overwhelm. And the

Book Project in Golden Plains Times

By |2021-01-22T11:17:35+11:00January 21st, 2021|Business, News|

Today, we had our second PR feature for the Rural Women's Business Book Project published. This time, our local paper, the Golden Plains Times. It's a really great article that captures precisely what I'm hoping to achieve with this collaborative book. Because this project, is bigger than just me... It's about providing a platform

Book Project in The Courier (Ballarat)

By |2021-01-22T11:24:09+11:00January 9th, 2021|Business, News|

Hooray! My book project has hit the news! At least, in Ballarat 🙂 This article was in The Courier (the big Ballarat newspaper) today... Just a teensy bit excited to have me and my book idea featured...but I seriously believe that this collaborative book project will have a massive impact. There are so many

The Essential Website Building Quick Guide

By |2020-11-16T15:09:20+11:00November 16th, 2020|Business, Marketing, Websites|

Calm the farm down. I got you. I know just how confusing, overwhelming and complicated getting a website designed, built and online, really can be for business owners. And unfortunately, many website developers and website designers just love to complicate the entire process – leaving you in a panic-stricken mess. After all, you’re pretty

Back Yourself – Exciting New Book

By |2020-10-30T11:30:57+11:00October 30th, 2020|Business, Marketing|

Pre-Order Your Copy of "Back Yourself" "Is there a voice inside you that knows that there is so much more for you, that you have incredible potential just waiting to be realised? Then Back Yourself has been written for you. This book is the essential guide for women who are serious about creating the

8 Hot Tips To Get You Started With Google Ads

By |2020-10-19T11:09:41+11:00October 19th, 2020|Business, Marketing|

Spend Less, Gain More By Maximising Your Google Ads ROI Guest Post: Contributed by Karen Dauncey. Google Ads can be a minefield when you first start out. However, these tips will help you work out whether this platform is right for your business and help you to optimise your campaign to boost website traffic,

What results will I really achieve from professional copywriting & optimisation?

By |2020-10-12T16:16:21+11:00October 12th, 2020|Business, Copywriting, Mindset|

When it comes to copywriting for websites, a lot of the end ‘results’ that a business can achieve is often quite intangible or un-measurable. This is because copywriting utilises a whole lot of emotion and connection and sales psychology – which is people orientated and people (and how they feel) can’t necessarily be measured.

How Marketing Teams & Businesses Benefit From Outsourcing Their Website Copywriting

By |2020-11-29T14:40:10+11:00September 29th, 2020|Business, Copywriting, Marketing|

Marketing Managers and their teams are forever busy. It doesn’t matter how large or small your business might be – or whether you have just one internal marketing person or five or even ten. Chances are, there’s a lot for them to do to handle this critical piece of the business puzzle. Which is