Balance. Business is all about balance.
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And when we talk about achieving a balance in business, it can mean a great many different things.
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You need to balance your personal health and well-being, with the well-being of your business.
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You need to balance your need to bring in a daily, weekly or monthly income – with the desire for your business to really mean something – i.e ‘to contribute to a higher purpose’.
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You need to balance your workload with your ability to pursue your ideal lifestyle.
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You need to balance business deadlines with your families day-to-day needs.
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None of this is easy to achieve.
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Particularly, when we get caught up in the ‘busyness’ of it all.
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It’s a juggling act and a balancing act. One that can feel like you can never actually win.
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Sometimes though, you need to simply pause and draw breath.
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To take a good solid step back from what you’re doing day to day – and re-evaluate everything you’re doing and where you’re headed.
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Both personally and business-wise.
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Because otherwise we’re just on that hamster wheel, running and running and running but actually, achieving very little. Going absolutely nowhere.
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With a scattered mind and a scattered approach where eventually, you fall in a burnt out heap at a complete loss as to how to move forward or get unstuck.
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That’s where I’ve been the last few weeks…
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Which is why this week, I’m taking a few days out from the daily ‘hamster wheel’.
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Somewhere, with the shock and exhaustion of dealing with a sick pony that came from nowhere – plus the constant grind of young kids and trying to grow a business – I got a little burnt out.
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I lost my enthusiasm for my work a little and just felt ‘meh’.
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And I also didn’t know where to focus my energies (or what little energy I had) to move my business forward in the right direction.
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I was also feeling a little bit liked a caged lion – like many of us down here in Victoria, we’ve been going through more Covid-19 restrictions, and had kids home 24/7 with little respite.
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And as much as I love where we live and I really appreciate that we have such incredible freedom to roam and explore across our 70 acres – which is way more than what many people have had to deal with in Melbourne with lock-downs – I still felt stale. Disconnected almost.
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Which is why, the second restrictions eased in regional Victoria last week, I booked our little family a mini-holiday.
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To remove us all from that daily grind and our normal routines and allow us all to find a little bit of space.
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To do something different.
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Be somewhere different.
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Gain perspective.
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Have a little fun.
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And already, within 24 hours, I’m gaining that extra clarity I needed to direct my business where it needs to go.
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I’m starting to see things in a different light, simply by being somewhere different.
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And my biggest realisation this week?
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I have a bad habit of only focusing on the money I want to earn.
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And while there’s nothing wrong with that – some of the focus does need to be realistically on the money side of things (let’s be honest and practical here!)…
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But I had lost sight a little as to why I’m doing this whole business caper in the first place.
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To connect what I do daily to a bigger purpose – a bigger mission.
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One that means more to me – but ultimately, means more to my clients.
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And so, I’m shifting that balance.
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I’m also shifting the balance between what I want to achieve with my business – and the type of lifestyle I want.
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Because again – with the weather a little crazy lately, I’ve been neglecting my horse riding and the passions that I love and need to keep me sane and happy.
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It’s just so easy to make the excuse that business is too busy – that there’s too much work to do – that you end up neglecting simple things like going for a walk outside, cuddling the horses or hanging with the kids.
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And then you see these two – full of adventure and fun – and it reminds you, that life and business is all about balance.
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It simply HAS to be about balance.
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It’s not about working yourself into the ground at the cost of all else.
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But it’s also not about mucking around and neglecting your business either.
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It all comes down to balance. Every single time.
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Yes – money is important. But so is meaning and contributing to something bigger than you.
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Yes – achieving business goals is great – but so is having the ability to take time out for the littler things in life.
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The ‘right’ balance might be different for all of us.
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But it’s important to keep taking that step back – as often as we can – to make sure we strike the right balance that works best for us.
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And if somethings not working – to fix it.
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So we look after ourselves and our families WHILE we achieve great things in business.
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Because everything becomes far more pleasant, the closer to ‘balanced’ that you can get.
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So, find it.
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Always search for the balance in everything that you set out to do :)
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Sarah – The Rural Copywriter